Relaunched - B2B - Market research - SPLENDID RESEARCH
 

Relaunched - B2B - Market research



Market research experts

Better decisions thanks to market research from experts

Our targeted advice and one-stop process deliver reliable and representative results – so your business never takes a wrong turn again. Your research institute from Germany.

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OUR SERVICES: GUARANTEE VALID RESULTS

Market research with customised solutions.

Brand Research

Brand Research

Our expertise furnishes essential insights that bolster brand awareness, assist in accurately positioning your brand image, and identify the strengths and weaknesses of your brand's claim or logo.

  • BRAND AWARENESS
  • LOGO EVALUATION
  • BRAND FUNNEL
  • BRAND IMAGERY
  • BRAND PROPULSION
  • SLOGAN ASSESSMENT
  • BRAND VIGOR INDEX
Product Research

Product Research

Our services range from enhancing packaging designs to determining the market viability of a new product concept and evaluating potential reception to a product name.

  • IDEA TESTING
  • MULTI-ATTRIBUTE ANALYSIS
  • PACKAGING APPRAISAL
  • NOMENCLATURE EVALUATION
Pricing Research

Pricing Research

Our analytical approach allows us to pinpoint the price that maximizes revenue, taking into consideration all product features, and ascertain the demand response to fluctuating prices.

  • PRICE RECEPTIVITY ASSESSMENT
  • GABOR-GRANGER TECHNIQUE
  • MULTI-ATTRIBUTE PRICING RESEARCH
Target Group Research

Target Group Research

Receive direct consumer feedback, comprehend their needs and behaviours. We quantify sales potential to help you identify the most lucrative target groups and boost sales.

  • MARKET SEGMENTATION
  • CONSUMER FEEDBACK STUDY
Communication Research

Communication Research

Our strategies, including campaign tracking and influencer assessments, provide a solid foundation for decision-making, ensuring impactful brand messaging.

  • CONTENT ASSESSMENT
  • CAMPAIGN MONITORING
  • ENDORSEMENT STUDY
  • INFLUENCER ANALYSIS
  • SLOGAN ASSESSMENT
Employee Survey

Employee Survey

We offer insights that shape employer branding initiatives and contribute to effective employee retention strategies.

  • EMPLOYEE FEEDBACK STUDY
  • LEADERSHIP EVALUATION
Market research experts

WHY CHOOSE SPLENDID-RESEARCH?

At Splendid-research.com, clients are at the heart of everything we do. We prioritize understanding your objectives and deliver results aligned with your goals.

Integrated Expertise for Uncompromised Quality

Our unique approach is rooted in realism and analytical sophistication, with an unwavering focus on a method that yields the best quality results. We blend realistic assessments with customised data collection strategies to provide you with clear, valuable answers to your branding or target audience queries. We walk with you through the entire journey, fostering an open, honest dialogue to develop tailored solutions.

Realistic Guidance

We collaborate with you to form your question, ensuring a realistic objective based on an apt methodology.

Unparalleled Quality Control

During the data collection process, we validate and include only genuine responses to ensure the highest integrity of the results.

Personalised Analysis

In accordance with the latest insights in market and social research, we deliver understandable, valuable insights for the future trajectory of your business.

Meticulous Attention to Detail

High-quality market research demands unwavering precision. Our experienced team, passionate about data, ensures a meticulous approach to your queries. We value the independence granted by our own pool of survey participants, giving us control over answer quality and the ability to adapt dynamically to your needs.

A Team of Experienced Professionals

Our team of seasoned experts, specialised in various research areas like price research or employee surveys, are motivated to support you. Their extensive experience allows for individual adjustments to the research design, increasing the reliability of your market research.

Guarantee of Data Quality

Excellence in market research necessitates rapid action, methodological rigor, and well-maintained, high-performing panels. We have all of these under our own management, enabling us to respond efficiently to changes in data collection, integrate appropriate methodologies, and routinely inspect and maintain our own panels. This hands-on approach guarantees the highest quality data, driving your market research towards success.

Register now and get paid for answering surveys online!

On average we are paying between ₦ 100 and ₦ 600 per survey.

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